We believe the challenges of this current pandemic also presents an opportunity for innovation. Specifically, made-in-Ghana brands can survive and thrive during, and beyond, COVID-19 if we consolidate our efforts. We will use e-commerce to generate revenue leveraging foot traffic of all our brands (and that each individual brand often loses out on by marketing individually--think a marketplace) and give our customers easy and convenient access to our products--from cravings to essentials. So we have built Thrive Together to provide all our customers with:
Convenience: Customers stay safe at home while Thrive Together streamlines their shopping
Cleanliness: Delivery people practice all CDC guidelines
Caring: Customers support made-in-Ghana companies, they shop for loved ones, AND Thrive Together will donate 5% of all sales to charities and hospitals on the frontlines fighting the coronavirus.
Ultimately, Thrive Together is an online marketplace that brings together consumers, made-in-Ghana companies, and charity. It is an alliance of essential made-in-Ghana companies leveraging e-commerce to care for our customers, keep our staff employed, and serve vulnerable populations and health workers fighting the coronavirus. Join the movement!